Mink Clothing identity: The concept behind the Mink Clothing Project was to create a brand that is environmentally conscious. The type of clothing would be somewhat of an urban street wear that was edgy and trendy. The goal behind the branding was to also create an edgy and somewhat controversial Look. The logo was created to have a graffiitti style to it. Hand illustrated, it has a natural look to it the blends in to the urban theme.
Mink Clothing Package Design: With the Mink Clothing packaging I utalized the controversial play on being environmentally conscious, and decided to use different types of dyed animal skins to create the texture for the packaging. I also achieved this effect by using actual mink fur to create the texture for the side panels of the bag.
